Panel Schedule

VENUE: B-510

Description:

In an era where technology swiftly transforms nearly every facet of our lives, this panel unites a diverse group of experts and thought leaders to delve into the crucial intersection of artificial intelligence and mental health. The rapid advancements in AI not only challenge our conventional frameworks but also open up new avenues for enhancing wellness and understanding mental well-being more deeply than ever before. As we navigate this evolving digital landscape, we aim to explore how AI can be harnessed to develop innovative mental health resources that are both effective and accessible. Our discussions will highlight the potential for AI to enhance therapeutic practices, offering tailored support to individuals as they embark on their personal wellness journeys. Through a series of compelling and thought-provoking papers, we will investigate groundbreaking approaches that leverage technology in mental health care. By fostering an open dialogue on these important topics, we aim to explore how AI can reshape our understanding and mental maps of wellness, ultimately leading to richer, more supportive mental health experiences for all.

Objectives:

1. Explore AI Applications in Mental Health: Examine cutting-edge research and practical applications of AI in mental health care, including tools for diagnosis, treatment personalisation, and self-management.

2 . Evaluate Ethical Implications: Discuss the ethical considerations of using AI in mental health, focusing on patient privacy, data security, and the potential for bias in algorithms.

3. Enhance Understanding of Mental Maps: Investigate how digital tools and AI can aid individuals in mapping their wellness journeys, fostering greater self-awareness, and facilitating informed decision-making.

4. Promote Collaboration and Innovation: Foster a collaborative dialogue among researchers, practitioners, and technology developers to share insights and spark innovative ideas for future advancements in mental health and wellness support.

5 . Identify Best Practices: Aim to outline best practices for integrating AI into mental health care, ensuring that technological advancements align with the needs of individuals and communities.

Paper Presenters:

• MM2025_122 Framing AI-Driven Mental Health Tools: Youth Perceptions of Influencer Communication for Digital Well-being in Chennai | Ms Selva Shakila and Dr S. Arulchelvan

• MM2025_178 Exploring Mental Health Conversations with ChatGPT: A Thematic Analysis of AI Use for Emotional Support and Self-Help | Shobha and Avinandita Mukhopadhyay

• MM2025_116 Artificial Intelligence and Machine Learning for Anxiety: A Systematic Review of Prediction Tools | Varsha Karthikeyan, Sunidhi K Bhat and Vanshi Sanjeev Nair

• MM2025_144 AI as Surrogate Support: Chatbot Companionship for Indian Adolescents Living in Accommodation |   Aparna Vats and Labanya Dey

• MM2025_149 Empathy Plateau in the Age of AI: A Conceptual Exploration Among Digital Natives | John Paul R.

• MM2025_153 The Impact of Cultural Stigma on the Use of Mental Health Apps Among College Students in Bangalore | G Ankita Naidu, Aashana Chalise and Dr Jais Merlin P. Augustine

• MM2025_108 Chatbots and Virtual Therapists: Revolutionizing Mental Health Support Through AI | Neeraj Ashish

• MM2025_136 Trapped in the feed: A Study of Engagement, Accessibility, and Users' Perceptions of Digital Wellbeing Features on Instagram | M. Haritha and Dr Arulchelvan

• MM2025_141 Beyond Therapeutic Boundaries: The Role of AI in Shaping Mental Health Accessibility and Therapeutic Intervention | Shravya V.V.P.B

• MM2025_113 Reviewing the Performance Analysis of Machine Learning for Predicting Menopausal depression | Ankita Choudhury and Ishita Sen

• MM2025_120 Color as Code: Data-Driven Aesthetics and Emotional Semiotics in Contemporary Cinema | Aryan Jain, Silvia Sachdev and Aarav Sharma

VENUE: B-511

Description:

This panel offers an insightful exploration into the profound ways artificial intelligence is reshaping critical sectors, particularly education and journalism. As AI technologies increasingly weave themselves into the fabric of these fields, a pressing array of ethical considerations emerges, highlighting the integrity of data usage, the intricacies of algorithmic decision-making, and the complexities involved in content generation.In today’s rapidly evolving landscape, educational practices are being transformed by AI tools that personalize learning experiences, streamline administrative processes, and provide new avenues for student engagement. Meanwhile, journalism faces a paradigm shift as AI not only aids in content creation but also raises important questions about authenticity and bias in news reporting. This panel will thoroughly examine the dual role of AI: as a catalyst for innovation and as a potential disruptor of traditional values in education and media.

Objectives:

1. Examine Ethical Frameworks: To discuss the ethical frameworks necessary for the responsible integration of AI in education and journalism, emphasizing transparency, accountability, and fairness. 

2. Address Algorithmic Integrity: To explore the integrity of algorithms used in educational tools and journalistic practices, analyzing potential biases, misinformation, and implications for trust and credibility.

 3. Highlight Case Studies: To present and analyze case studies that illustrate both successful and problematic uses of AI in education and journalism, providing real-world contexts for discussion.

 4. Foster Collaborative Solutions: To encourage collaborative dialogue amongst panelists and attendees to develop practical solutions and best practices for ethical AI use in these fields. 

5. Promote Awareness and Advocacy: To raise awareness about the societal impact of AI technologies and advocate for policies that promote ethical standards and integrity in the deployment of AI applications in education and journalism.

Paper Presenters:

• MM2025_143 Scrolling Through Bias: A Qualitative Study on Algorithmic Exposure and Cognitive Filters Among Generation X | Sanskriti Srivastava and Dr. Yashas P.R. 

• MM2025_159 An evaluative study on the effectiveness of integration educational technology on primary education with special reference to schools in Lucknow |  Anshul Mehrotra and Prof Mukul Srivastava

• MM2025_176 Human-Crafted Bias: A Cross-Age and Gender Study on Gender Stereotypes in  AI Advertising Prompts | Sargunn Kaur Saluja and Dr. Julia Oinam

• MM2025_146 Intellectual Property in the Age of Generative Media (SDG 8) | Dhun Samyal

• MM2025_171 Algorithmic Stigma: Measuring and Mitigating Bias Against Neurodivergent Identities in AI Language Models | Nayanika Sengupta and Rajsree Sarkar

• MM2025_172 Economic Appropriation without Infringement: The Legal Case for Addressing Unjust Enrichment and Gaps in Intellectual Property Law for AI-Generated Media | Mariadas Boby

• MM2025_106 Ethical Dilemmas in the Use of Generative Artificial Intelligence (AI) Tools: Challenges and Opportunities in Journalism Education and Practice in Australia |   Dr Thomas Jayaprakash Yesudhasan 

• MM2025_107 Ethical AI and Machine Learning Transparency (SDG-12), | Jonah Kirubakar Jebasingh

• MM2025_135 Ensuring Ethical Integrity in AI: Tackling Invisible Biases and Stereotypes | Unnath Pinto and Vedaanti Bakshi

• MM2025_168 A Study to Analyze the Usage of Digital Tools in English Language Learning for Higher Competitive Exams (Job Recruitment) in India | Dr. John Majel P

• MM2025_170 Empowering Rural Education Through Immersive Storytelling: A Factor Analytical Study of Augmented Reality-Based Learning Tools in West Bengal | Durba Manigram and Dr Saswati Gangopadhyay

• MM2025_166 Adolescence Netflix Series: A Content Analysis of its Influence on Stakeholders | Raji Elizabeth Mathew

• MM2025_182 Media Literacy for Student Well-being: The Role of Digital Mentors in AI-Driven Education | Sheen Thankalayam, Ajo Skariah Sisil and Jincy S S

VENUE: B-512

Description:

The "Digital Populism and Platform Politics: Narratives of Power and Identity" panel brings together a diverse array of topics that delve into the intricate intersection of digital media, political narratives, and identity formation in contemporary society. As social media platforms rapidly evolve, they exert a profound influence on public discourse, shaping perceptions of power, identity, and community across various demographics, particularly among young people. This panel aims to critically examine how digital platforms serve as battlegrounds for competing ideologies, governance models, and cultural representation. Each presentation within the panel offers unique insights into the complex mechanisms of digital communication, highlighting the role of social media in fostering political mobilization and engagement among citizens. From investigating the rise of digital populism and its consequences for political messaging to analyzing the effects of memes on the political engagement of youth, the conversations will illuminate the transformative power of digital narratives in shaping both collective and individual identities. 

Objectives:

1. Examine the Role of Social Media in Politics: To analyze how social media platforms, particularly in the context of populist movements, influence political narratives and societal perceptions.

2. Explore Youth Engagement: To assess how digital content resonates with youth and affects their political participation and civic engagement.

3. Investigate Cultural Implications: To understand how different cultural groups navigate digital spaces, particularly in terms of identity formation and representation, including marginalized communities.

4. Address Challenges and Resistance: To highlight the challenges posed by misinformation, data colonialism, and surveillance in the digital age, while also identifying acts of digital resistance and sovereignty.

5. Foster Interdisciplinary Dialogue: To create a space for scholars, practitioners, and activists to engage in meaningful discussions about the future of digital media, governance, and cultural narratives.

Paper Presenters:

• MM2025_128 Digital Deification and the Modi Phenomenon: A Critical Analysis of the BJP's Messaging on X | Dr Neelatphal Chanda and Akanksha Majumdar

• MM2025_156 A study on youth-centric content in Kanpur-based digital news platforms | Soumya Mishra

• MM2025_161 From Translation to Transformation: Multilingual AI and the New Age of Indian Media | Grahesh Srinivas and Ganesh Vinay

• MM2025_177 Digital Resistance: Indian Sovereignty in Digital Politics |  Dr Syeda Afshana and Abdullah bin Zubair

• MM2025_150 Information Warfare: Media Narratives, Data Colonialism and Digital Sovereignty in the 2025 Indo-Pak Conflict | Moulina Bhattacharya and Subhodeep Chatterjee

• MM2025_169 Scroll to the electoral roll: effect of memes on youth participation in politics | Ritika Mukherjee and Dr Divya Kumari K P

• MM2025_114 Digital Storytelling and Global Image: How Countries Use Social Media to Shape International Perception | Shraya Prachi S

• MM2025_133 Recycled Realities and the Fake News Tactics in the India-Pakistan Digital Conflict | Mr. K. Indudhar Kini and  Dr. Padmanabha K. V.

• MM2025_148 Decadences of Digital Mediation: Surveillance and Crime in the Digital Age | Ms Anushree Bhat M

• MM2025_104 Digital Divides and Mediated Margins: The Cultural Impact of Social Media on the Tribal Youth of Kerala's Borderland Villages |   Dr Jinan TK

• MM2025_165 Constructing a Muslim identity on Instagram: A case study of the Musalmancomix’s artistic interventions | Ikroop Kaur Chamba

• MM2025_158 Seeing Queerly: Deconstructing Queervertising in Shaping Queer Narratives and Identities |  Hema Appachu, Tanupriya and Biddappa Appachu

• MM2025_132 Digital Identities: A Study of the Shared Digital Identities, Aspirations & Negotiations of the Gen-Z in the Digital World | Swapnil Kamble

• MM2025_118 Digital Selves and Data: Youth Identity and Social Media Engagement in Imphal |  Wahengbam Rojenn

VENUE: B-510

Description:

In an age where technology and data analytics profoundly impact consumer behavior, this panel delves into the intricate interplay between media, metrics, and messaging, and how they shape contemporary choices. Featuring a diverse array of thought-provoking research papers that explore various dimensions of this landscape, the panel aims to unpack the complex layers of consumer psychology, digital communication, and social media dynamics.By addressing a wide range of topics—ranging from environmental, social, and governance (ESG) predictions in a media-driven world to the role of synthetic data in understanding user experience—the panel will illuminate the various forces that influence and shape modern consumption patterns. Furthermore, discussions will explore how evolving technologies are creating new opportunities and challenges for marketers, as well as the ethical implications of data use in shaping consumer perceptions and behaviours.

Objectives:

1. Explore the Intersection of Media and Metrics: Analyze how media representations, data metrics, and algorithms influence consumer perceptions and choices.

2. Investigate Consumer Psychological Factors: Examine the psychological effects of FOMO (Fear of Missing Out) and novelty-seeking tendencies on purchasing decisions, particularly in fast fashion.

3. Address Creativity in Digital Culture: Discuss the challenges faced by creative expression in an increasingly quantified social media landscape and the implications for brand messaging.

4. Promote Sustainable Communication:  Highlight innovative approaches, such as eco-emojis, as tools for climate communication and promotion of sustainable behaviors, enabling consumers to make informed choices.

5. Understand the 'Natural' Messaging in FMCG: Analyze how AI and big data shape the environmental messaging of Indian FMCG products, providing insights into consumer responses to natural and sustainable branding.

Paper Presenters:

• MM2025_123 Eco-Emojis as Digital Nudges: A Data-Driven Approach to Climate Communication and Sustainable Behavior  | Khushi Kataria and Annanya Passi

• MM2025_129 Navigating the Nuances of 'Natural': AI, Big Data, and the Environment Messaging of Indian FMCG | Dr. Vikas Dogra, Ranvir Singh and Chetan Tripathi

• MM2025_140 Understanding UX Stress and Cognitive Load Using Synthetic Data | Brinda Muralikannan and Avantika Jain

• MM2025_162 Exploring the Influence of FOMO and Novelty Seeking on Fast Fashion Consumption |  Srishti Agarwal and Tanisha Mendirata

• MM2025_131 Predicting ESG Responsibly in a Media-Driven World | Brinda Muralikannan

• MM2025_126 Thunderbirds and the Millenniums | Diya Parthasarathy

• MM2025_181 A Theoretical Framework for Virtual Reality Training to Improve Communication Skills | Twinkle Sara Joseph and Dr Biju Kunnumpurath

VENUE: B-511

Description:

As artificial intelligence evolves from a tool to a co-creator, the nature of human creativity is undergoing a profound transformation. This panel delves into the dynamic interplay between AI technologies and creative expression, investigating how artistic intelligence, emotional responses, and aesthetic practices are being redefined. From exploring AI-generated art and emotional storytelling to the influence of algorithms on visual identity, memory, and cultural narratives, the panel brings together diverse studies that examine the reshaping of creativity in the digital age. These papers address pressing questions: Can AI replicate human imagination? What happens to authenticity in AI-mediated art? How do emerging adults negotiate their creative identities in algorithmic environments? Together, these discussions aim to unpack the tensions and possibilities between human intent and machine suggestion, offering critical insights into how creativity is not just produced but also perceived in AI-infused spaces. This panel invites reflection on the future of expression, emotion, and artistic freedom in an increasingly intelligent media landscape.

 Objectives :

1. Explore the Interplay Between AI and Human Creativity: To investigate how AI technologies are transforming traditional notions of creative expression and the role of the human artist.

2. Examine AI-Generated Art and Emotional Storytelling: To analyze the capabilities of AI in creating art that resonates emotionally and the implications of this for authentic storytelling.

3. Assess the Impact of Algorithms on Cultural Narratives: To understand how algorithmic processes influence visual identity, memory, and the broader narratives within culture and society.

4. Discuss Authenticity in AI-Mediated Art: To raise critical questions about the authenticity and originality of art created with AI tools and what that means for the definition of creative work. 

5. Investigate Creative Identities in Algorithmic Environments: To explore how emerging adults navigate and negotiate their identities as creatives in a world increasingly shaped by algorithmic and digital influences.

Paper Presenters:

• MM2025_112 Artificial Intelligence and its Impact on Creativity among emerging adults | Ayushi Deb, Laxmi Gupta and Dr Lalitha Ragul

• MM2025_151 Paradox of AI Art: Enhancing Visual Communication in the Age of Ghibli and Indian Art | Vrinda Aggarwal, Chanchal Daga, Anushka and Dr Kakoli Das

• MM2025_134 A Study on the Effects of Algorithmic Aestheticization of Real Events on Memory and Identity in New Media |   Aakruti Sarangi and Tanisha Senapati

• MM2025_137 A Deep Dive into Dark Humor on Social Media: The OceanGate Tragedy | Yashika Lakhotia and Dr. Leemamol Mathew

• MM2025_138 Chasing the Algorithm: How Creativity is Compromised in a Quantified Social Media Culture |     Kavita Bhuyan and Ananya Paul

• MM2025_167 The Algorithmic Gaze: AI, Gendered Aesthetics, and the Construction of Digital Femininity | Saanvi Suryavanshi and Dr Julia Oinam

• MM2025_163 A Qualitative Study Exploring Emotional Responses to AI-Generated versus Human-Created Art | Stuti Dutta, Aanya Srivastava and Riya Mukherjee

• MM2025_164 Designing for Spatial Listening: A Media-Centric Analysis of VR Audio Interfaces in Cultural Storytelling |  Ajith Paul, Antony Zharon and Dr Balakrishnan C

• MM2025_180 Artificial Intelligence in Understanding and Interpreting Human Expressions | Mrs. Jeyarani Milton, Dr. Dinakaran and Mr. Ashok Ra

• MM2025_155 Seeing Through New Eyes: Video Games, Immersiveness, and Art | Tamanna Saha